Helping Online Businesses Hone Their Competitive Edge With Powerful Content Marketing

Have you ever asked yourself...

  • How can I get more leads?
  • How can I become the 'go-to' authority in my industry?
  • How can I stand out from my competitors?
  • How can I make it a no-brainer for customers to work with my business?

Then you're in the right place.

I have a decade of professional writing and marketing experience, having worked in publicity at one of the largest publishing houses in the world. I've developed high-converting marketing strategy for online businesses in all kinds of industries, and I want to help you do the same.

Jeff Root

Laura is a content machine that pumps out excellence onto paper. She took my outline, extracted the information from me, was very responsive and patient, and delivered a final manuscript I was very pleased with.  We were an Amazon bestseller in my category and have 95%+ 5 star reviews at this point in time. I would recommend Laura and her team to anyone.

Jeff Root
SellTermLife

You can spend hours every month banging your head against the keyboard to try and produce compelling, authoritative content... or you can book a strategy session with me. We'll map out a clear plan to start building you a content system that consistently grows your visibility, authority and revenue. You can book that call here.

A Bit About Me...

I am a lifelong bookworm and writer. Having stumbled into the world of online business in 2011, I decided to bring my skills into this century and start serving other people working online.

Born and raised in Sydney, Australia, I now split my time between a number of bases around the world. I got my start as a publicist for Hachette, a global publishing house, and worked on projects like the Twilight phenomenon, JK Rowling's post-Harry Potter publications, and the personal memoirs of Michael Palin, Nelson Mandela and Tina Fey.

These days, content marketing is where all my attention goes. I'm certified by Digital Marketer in content marketing, conversion funnel optimization, and traffic acquisition, and have a degree in writing and publishing.

I'm also the author of Content That Converts: How to Build A Profitable and Predictable B2B Content Marketing Strategy. This book was a bestseller in Amazon's Marketing category, and in it, I outline all the information I use to create successful content marketing campaigns and assets for my clients.

When I'm not developing content for clients or deeply absorbed in a book, you can find me in a park, hiking, practising my Portuguese or exploring a new city.